It’s coming up to the middle of the year now and I thought it would be a good opportunity to post a little update of some of the corporate paper flower campaigns I’ve been lucky enough to have worked on so far this year.
In January I worked with Tatty Devine, making paper flowers inspired by pieces in their new SS17 collection. It was a really fun project, I really enjoyed working with such a colourful, fun brand. I loved their jewellery pieces with their Wisteria necklace and Kimono Bloom brooch being two of my favourites. They also posted an interview with me on their blog and we did a joint giveaway together at the time on our Instagram pages.
I was commissioned by Liberty London in February to make 100 paper corsage flowers for their pop- up in Tokyo. The flowers were given away with a purchase in store. I made flowers based around an English Marigold, changing the colours for yellow, pink and a classic Liberty purple. I was thrilled to work with them as Liberty is a firm favourite to visit when I’m in London.
Throughout March I worked with with the stationery brand kikki.K. Firstly I worked with them on their Mother’s Day campaign, making paper anemone flowers in the colours of their new collection. These went in to their media press packs and I also spent a weekend at their Guildford store, making flowers for customers to receive as a gift with purchase.
I was also lucky to work with them again in May, making a paper flower wall for their Chelsea Flower Show celebrations in Covent Garden Piazza. I made a peony flower wall backdrop for people to take selfies in front of, with kikki.K choosing to work in shades of pink and white. I also made ten large oversized flowers as props for people to hold as they posed, along with a small display of flowers in their store window.
I then worked on a selection of forty flowers for a A/W 17 preview dinner for the fashion brand Uterque. I made a mix of paper Peonies, Ranunculus and Cosmos for this, and they were used to dress the table settings at the dinner. The beautiful tulips in the centre were by the amazing florist Flora Starkey.
It’s been such a busy six months, a big thank you to everyone who has worked with me and my flowers!
Happy New Year and I hope you had a great festive period. I thought I would start the new year by sharing some photos of the paper Christmas decorations I made over the last few months.
Paper Fuchsia Christmas Tree Decorations
Paper Strawberry Decorations & Mistletoe
I got the idea for making strawberries from seeing a festive photograph on the Instagram feed of florists Swallows and Damsons.They featured some beautiful light pink and white strawberries that seemed perfect to make for Christmas.
This year, I’m going to change the way I sell flowers online, moving away from making flowers to order and instead spending time making flowers over a month or so and then selling them in limited numbers in one go. I feel this will give me more time to experiment and more freedom to focus on new pieces and projects.
I’ve also updated this site with a new email newsletter sign up form in the footer of each page, so you can keep up to date with new workshop dates and events. I’m also sharing a paper flower making tip in each newsletter so if you would like to sign up, the form is at the bottom of each of my web pages.
As part of London Design Festival 2016 I installed paper Hydrangeas in the window of stationers Quill London, which were on show from the 17th- 25th September. In total I made 1700 tiny hydrangea flowers in just over two weeks. Visitors to the installation could also learn to make a flower themselves and add it to the display.
A huge thank you to Quill for inviting me to be part of their London Design Festival event.
Over the August bank holiday I took part in the John Lewis Rooftop Etsy Takeover on Oxford Street. In total there were 20 Etsy sellers displaying and selling their handmade items under beautiful open skies. I chose to showcase some of my oversized peonies as well as my lifelike ranunculus, peonies and anemones.
I can’t believe how much time has flown since my last post on here. Updating this blog more regularly is definitely something I want to spend more time on. There has been a lot happening with A Petal Unfolds over the last few months as well as my Etsy shop being busy. I thought I would post a little round up today of some of the completed projects I’ve been working on with my paper flowers and some of the new work I’ve been making.
Oversized Paper Flowers
I’ve been approached by numerous clients this year asking about oversized paper flowers as they were perfect for the events and displays they were putting together. I felt that I needed to start spending more time on producing flowers at a larger scale and rethinking techniques and constructions. I’ve made this a personal project for when I have a little free time which isn’t as often as I would like but I’m determined to build up a portfolio of these. I started by making an oversized version of my popular paper Peony flower and the flowerhead is about 35cm in diameter.
Later I added an open Ranunculus to join the Peony and I’m looking forward to adding more.
I was so thrilled to be contacted by an editor at Martha Stewart Living earlier this year and seeing their email come through was a real shock. They wanted to post a feature on me and my work on their site along with a DIY paper flower garland tutorial from me. This has now gone live and you can see the feature here.
A big thank you to Alexandra Churchill at Martha Stewart for getting in touch with me and bringing everything together so well.
A couple of weeks ago I made paper flowers with guests at the Blogtacular Paper Maker’s Party at West Elm in London. I chose these simple paper primrose flowers as the project for the evening and they were very popular, there was barely a seat free at my table for the entire evening. I’m going to write a full post about this, as I attended the blogging conference the day after as well so this post will be coming up soon.
Following on from the Press Day last year where I made paper hydrangeas, Cath Kidston got in touch to ask if I would work with them again to bring paper flowers to their Mother’s Day campaign. With the hydrangea being their new floral print for Spring/Summer, they asked if I would demonstrate making the flowers with customers in their flagship store over Mother’s Day weekend. I had been thinking about going back to the hydrangea again in my personal work, so I was really happy to be going back to it with Cath Kidston.
I also made hydrangea centrepieces for the crafting table along with 120 singular flowers to give out to customers over the weekend.
When it came to the Mother’s Day weekend, I was very lucky to be given a space in the window of their Piccadilly store, in full view of a busy tourist spot, with the Royal Academy directly opposite and Fortnum and Mason’s just next door.
I hadn’t had my work in direct view of the public like this before and it was great to see peoples reactions. Some people stopped to make a flower, others wanted to watch me make one so they could see how they were made. Children wanted to make them while Mum spent time shopping and then gave the flower to their Mum for Mother’s Day which was so sweet! Others simply wanted to take a flower away with them.
It was great to be in store and do something new so a big thank you to Cath Kidston for asking me to work with them again.
I’ve had the pleasure of making paper Rose flowers over the last few weeks. These were for the window of luxury perfume brand Floris at their beautiful Jermyn Street store in London.
The Roses were to be used for the window launch of their new limited edition Eau de Parfum ‘A Rose For …..’. Only 100 bottles of the scent have been produced. Each bottle has the handwritten name of the recipient on the label. The scent is inspired by the rose fields of Morocco.
I made 20 regular sized paper rose flowers along with four oversized roses in deep shades of reds and pinks with a small highlight of cream and white- perfect colours that I usually love to work with. The oversized roses were each about 25cm in diameter.
The window was designed and installed by One Big Company so a big thank you to them as well as Floris for asking me to take part in such a gorgeous project.